Category: News

Good news! There’s a brand new bus service running from Antelope Valley to Santa Monica Pier—and it’s only six dollars. Los Angeles County has started a new “Beach Bus” service just in time for summer. The low-cost service runs four days a week—on Tuesday, Thursday, Saturday and Sunday—from the Antelope Valley to Santa Monica Beach. […]

On behalf of the city of Santa Monica, the Pacific Wheel will be lit bright orange tonight (Wednesday, July 10) to acknowledge last night’s announcement of a  Santa Monica Bitcoin Office. In an initiative led by Santa Monica Vice Mayor Lana Negrete, Santa Monica has unanimously voted to pilot a Bitcoin Office program. The pilot […]

On Saturday, June 1, join us at Santa Monica Beach to celebrate the life and legacy of Black surfing pioneer Nick Gabaldón.  Over the years, numerous people have left their mark on Santa Monica’s surf scene, but few have achieved the legend status of Nick Gabaldón. Born in 1927, Gabaldón emerged as the first known […]

The Pacific Wheel will be lit red, white, and blue and feature a 130-feet tall, animated waving American flag throughout Memorial Day weekend. On Memorial Day we remember and honor the brave men and women who lost their lives while serving in the U.S. military. This important occasion falls on on the last Monday of […]