Beast Games Ferris Wheel Lighting at the Santa Monica Pier
Published on December 18, 2024
Join us for Beast Games Ferris wheel lighting at the Santa Monica Pier. We’ll light the Pacific Wheel in the colors of teal and pink on Wednesday, December 18 to celebrate the new series.
From the mind of American YouTuber “MrBeast” comes a new Prime Video series, Beast Games. A staggering 1,000 contestants compete in nail-biting, physical, mental, and social challenges for a chance to win a whopping $5 million dollar cash prize.
The game show airs this week on Amazon Prime. To celebrate its release, Beast Games is launching a spectacular worldwide activation. The eight-day tour brings immersive experiences and dazzling lighting displays to six continents—including our Pacific Wheel right here in Los Angeles.
Beast Games Ferris Wheel Lighting
Santa Monica Pier becomes the ultimate celebration one day out from the Beast Games premiere, featuring a countdown installation on the boardwalk, the Pier’s largest-ever drone show, and a mesmerizing light display illuminating the iconic Pacific wheel. Expect an unforgettable spectacle over the Pacific.
This special lighting event is happening on the evening of Wednesday, December 18. Watch the Ferris wheel lights from dusk until 11:35 PM or enjoy the light program from home at www.pacpark.com/live.
WHAT:
Special Lighting of the Pacific Wheel for Beast Games
WHEN:
Wednesday, December 18
dusk (around 5 PM) to midnight
WHERE:
Pacific Park on the Santa Monica Pier
About Beast Games
Hosted and co-created by Jimmy Donaldson (aka MrBeast), Beast Games premieres episode one and two on Thursday, December 19. Consecutive episodes follow weekly on Prime Video in more than 240 countries and territories. Week by week, contestants will use their strength and wit to stay in the game, with the hope of winning the $5 million dollar cash prize.
Beast Games Activation
Beast Games has announced an extraordinary global activation tour. The eight-day tour brings immersive experiences and dazzling displays to landmarks across six continents. Appropriately, New York City kicked off the excitement on December 12 with a drone show and interactive photo-op footprint in Times Square featuring $5,000,000 “beast bucks”. There was also a countdown clock to the premiere, and light displays on landmarks the city including SUMMIT One Vanderbilt, One World Trade Center and One Bryant Park.
Additional tour stops include:
- Toronto, Canada with sprawling LEDs and light displays across Toronto landmarks
- Buenos Aires, Argentina with all the elements of the activation at the heart of Argentina’s capital
- Istanbul, Turkey, with a Beast Games Countdown Hub and illuminations of the historic Rumeli Fortress
- Sydney, Australia with a coastal countdown celebration at Bondi Beach and lighting displays across the city
- Berlin, Germany at the Uber Platz, which becomes a vibrant hub for the countdown installation
- The grand finale in Houston, TX with a drone show and an exclusive screening of the first two episodes of Beast Games at Discovery Green. Downtown Houston’s skyline will come alive with synchronized lighting displays across the city.
This groundbreaking activation tour embodies the spirit of Beast Games: collaboration, innovation, and global connection. The countdown is on!
About Mr Beast
Jimmy Donaldson is a YouTube creator, entrepreneur and philanthropist known as “MrBeast.” His content entertains and inspires millions through never-before-seen viral spectacles, highly engaging challenges and massive giveaways, including millions of dollars in food and supplies for those in need. In June 2024, he became the most subscribed YouTube creator worldwide and now has over 331 million subscribers.
Pacific Park Ferris Wheel Lighting
Pacific Park regularly programs the Ferris wheel to display seasonal programing and themed light designs for holidays and special occasions. We installed the Pacific Wheel’s state-of-the-art lighting package in 2016.It can display over 1.6 million different colors and animate patterns and icons in 24 frames per second.
Solar arrays inside Pacific Park power the energy-efficient LEDs on the face of the Ferris wheel. Pacific Park staff curate and designe the light programs. Because each design is manually animated, some designs can take hours of programming. The aim is to provide fun, high-energy, and sometimes whimsical designs to entertain guests on the Santa Monica Pier and surrounding beaches.
Feature image courtesy of @pacpark